19 - 25 July 2026

China Global Business &
Cultural Immersion Programme

Handan Edition

From ancient wisdom to modern innovation. Experience China like never before.

PROGRAMME DETAILS

PROGRAMME DATES

19-25 July 2026

IN-PERSON PROGRAMME

Handan, Hebei Province

ELIGIBILITY

Grades 8 - 12

DURATION

7 Days, 6 Nights

PROGRAMME FEE

Early $2,700
Regular $3,000

DEADLINE

Early 30 Mar 2026
Regular 20 May 2026


Apply Now

PROGRAM FEE INCLUDES

🏨

6 nights at Shuimoyuan Yanzhi Hotel

🍽️

All meals

🚌

Airport transfers and local transportation

🎟️

All guided tours and entrance fees

🎓

Business masterclass sessions

🏢

Enterprise visits and networking

🧑‍🏫

Expert instructors for all workshops

🎨

Traditional crafts materials included

🎭

Cultural performances and shows

📜

Dual Certification (Business & Cultural)

👘

Traditional Chinese attire rental

🎁

Take home all handmade artworks

  • Travel Logistics
  • July 19 — Arrival

    All international participants arrive at Beijing Airport

  • Beijing → Handan

    Bus transfer from Beijing Airport to Handan

  • July 25 — Departure

    Bus transfer from Handan to Beijing Airport

  • All programme participants to arrive and depart from Beijing Airport.
    All internal transports will be provided by the organisers.

7 DAYS THAT REDEFINE HOW YOU SEE CHINA

A journey combining cultural immersion, business masterclasses, and real-world innovation insights.

Day 1
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CULTURAL EXPERIENCE Traditional Attire Experience

Dress in authentic Chinese attire and step into history as you learn the meaning behind fabrics, colors, and symbols that shaped ancient identity.

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MASTERCLASSCross-Cultural Communication & Global Etiquette

Understand how culture shapes communication, decisions, and workplace behavior. Learn the unspoken rules of global etiquette for cross-border work.

Day 2
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CULTURAL EXPERIENCE Xiangtangshan Grottoes • Rubbing Art • Cizhou Cuisine

Explore the North and South Xiangtangshan Grottoes, uncover ancient stone stories through a traditional rubbing workshop, and end the day with a rich Cizhou culinary experience.

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MASTERCLASSMarketing by Companies in China

Understanding China’s unique marketing playbook—from social commerce to community-driven growth.

Day 3
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CULTURAL EXPERIENCE Tai Chi • Ceramics • Shadow Puppetry

Begin with Tai Chi, craft ceramics in a Mantou kiln workshop, and engage with the art of shadow puppetry through performance and colouring.

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MASTERCLASSEntrepreneurship & Regional Innovation Models in China

Explore how regional ecosystems shape entrepreneurial success. Learn how innovation models differ across global markets.

Day 4
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CULTURAL EXPERIENCE Tai Chi • Mugwort Culture • Sichuan Opera

Practice Tai Chi, make herbal sachets at Mugwort Culture Park, and enjoy a Sichuan opera face-changing dinner performance.

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MASTERCLASSBusiness Models of Tech Companies in China

A deep dive into how Chinese tech giants build, scale, and monetize innovative business models shaped by China’s unique digital ecosystem.

Day 5
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CULTURAL EXPERIENCE Martial Arts • Nature • Technology

Train in martial arts, visit Jingniang Lake Scenic Area, explore an advanced technology industrial base, and attend a plum-blossom themed cultural dinner.

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MASTERCLASSArtificial Intelligence & Future Industry Trends

Explore how AI is transforming industries and reshaping the future of work. Understand key trends that will define tomorrow’s global economy.

Day 6
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CULTURAL EXPERIENCE Wei-Style Calligraphy Workshop

Create your own Wei-style calligraphy fan piece as a personal cultural keepsake.

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Final Team Presentations

Final team presentations demonstrating practical application of program learnings.

Discover China: Tradition, Innovation, & Immersive Experiences

Welcome to the China Global Business & Cultural Immersion Programme.

Designed with a global perspective, this programme combines cultural immersion, business masterclasses, enterprise visits and cross-cultural training to help young learners understand how diverse cultural systems and emerging economies shape today's global business landscape.

China, one of the world's most dynamic and fast-growing innovation hubs, serves as a valuable real-world case study for this programme.

Learning shaped by history, place & people.
A Crossroads of Civilizations

Handan has a recorded history of over 3,000 years and represents one of East Asia's major cultural roots. Its heritage - ranging from ancient capitals and idiom culture to Buddhist grotto art and folk aesthetics - offers an ideal lens for understanding how long-standing cultural systems shape modern society.

A City of Tradition and Industry

Handan combines rich cultural depth with a robust industrial base, making it an exemplary location to observe the interaction between culture, economic development and globalization.

Immersive Learning in an Eastern Aesthetic Space: Shuimoyuan

Participants will stay at Shuimoyuan Yanzhi Hotel, an environment inspired by classical Chinese gardens and local arts. It provides an ideal setting for reflection, cultural learning and cross-cultural exchange.

PROGRAMME SCHEDULE

Day 1: Cross-Cultural Communication

  • Arrival & Welcome Ceremony
  • Check-in at Shuimoyuan
  • Programme briefing
  • Traditional attire experience & garden tour
  • Welcome dinner with live classical music
  • Masterclass: Cross-Cultural Communication & Global Etiquette

Day 2: Branding Strategy

  • Grotto Art & Rubbing Workshop
  • Visit North Xiangtangshan Grottoes
  • Visit South Xiangtangshan Grottoes
  • Traditional rubbing workshop (stone patterns & Wei-style calligraphy)
  • Cizhou cuisine experience
  • Masterclass: Marketing by Companies in China

Day 3: Entrepreneurship

  • Cizhou Kiln & Ceramics & Shadow Puppetry
  • Morning Tai Chi
  • Visit Chizhou Kiln Museum
  • Ceramics workshop (Mantou Kiln)
  • Shadow puppetry show & colouring activity
  • Masterclass: Entrepreneurship & Regional Innovation Models in China

Day 4: Digital Economy

  • Herbal Culture & E-Commerce Base
  • Morning Tai Chi
  • Mugwort Culture Park (picking & sachet-making)
  • E-commerce livestreaming base tour
  • Masterclass: Business Models of Tech Companies in China
  • Sichuan opera face-changing dinner

Day 5: AI & Future Trends

  • Landscape Culture & Technology Industry
  • Morning martial arts
  • Visit Jingniang Lake Scenic Area
  • Visit advanced technology industrial base
  • Masterclass: Artificial Intelligence & Future Industry Trends
  • Plum-blossom themed cultural dinner

Day 6: Showcase

  • Calligraphy & Final Project & Closing
  • Calligraphy workshop: Wei-style fan piece
  • Final team presentations
  • Completion ceremony
  • Farewell dinner

Day 7: Farewell

  • Departure
  • Breakfast
  • Check-out and transfer to airport/train station

A UNIQUE BLEND OF BUSINESS EDUCATION
AND CULTURAL IMMERSION

1
Cultural Learning as Global Competence

Culture is not only an artistic experience but a foundation for understanding global consumers and communication styles.Engage in Tai Chi, Calligraphy, Ceramics, Shadow Puppetry, and Field Studies at historic sites.

2
Comprehensive Global Business Curriculum

Key subjects shaping global trends: Cross-Cultural Communication, Marketing, Business Models, AI, Entrepreneurial Thinking, Business Ethics, Enterprise Visits, and Global Policy Frameworks.

3
Entrepreneur Alliance Partnership

The Handan Entrepreneur Alliance, with over 3,000 member enterprises, provides direct access through lectures, enterprise visits, case studies, and Q&A sessions with business leaders.

4
Dual Certification

Receive a Certificate of Completion from the Handan Entrepreneur Alliance and Cultural Skills Certificates in Tai Chi, Ceramics, Calligraphy, and more.


WHAT THIS EXPERIENCE GIVES YOU

Understand cultural diversity and cross-cultural communication
Develop global business literacy
Strengthen leadership and teamwork
Produce a cross-cultural business project
Understand the role of emerging economies in global systems

ACCOMMODATION Experience Shuimoyuan

Where Tradition Meets Comfort

Immerse yourself in the elegance of classical Chinese architecture at Shuimoyuan Yanzhi Hotel.

Inspired by traditional gardens and local arts, your accommodation becomes part of the learning experience - a serene space for reflection, cultural discovery, and meaningful connections.

Classical
Gardens

Traditional Chinese garden aesthetics

Modern
Comfort

Contemporary amenities throughout

Cultural
Immersion

Live within the art you're studying

Reflective
Space

Ideal for learning and contemplation


Collin Kong

Co-Founder & Deputy CEOXINYAO·HORIZON Global Enterprise Management Consulting Co., Ltd.

Lead Instructor

Collin Kong is a serial entrepreneur and brand strategist, currently serving as Vice Chairman of the Handan Entrepreneurs Association. He specializes in brand differentiation, founder IP development, and content-driven commercialization, with extensive enterprise and capital networks supporting scalable business growth.